Sustainability Report 2024

Sustainability is a topic – and measurement – that we care about. Our family companies: South Atlantic, ProStar and Versatile are working hard to trim carbon emissions and reduce what we haul to the landfill. Here’s a look at our 2024 Sustainability...

Why is demand spike frequency and magnitude increasing?

Influencer marketing is surging. We’ve seen one of our customer’s product demand go up 350% overnight due to an influencer promotion, and some estimates call for influencer marketing to grow at a staggering 33% annually for the next few years. Competitor issues seem...

We See 6 Big Trends in 2024

Changes are coming in 2024, which in the world of contract packaging is nothing new. What’s also not new is that our ability to execute in such a dynamic market will be incumbent upon us continuing to care about our team members and supporting their needs, wellness...

Streamlining Fulfillment with 70+ SKUs

The word “fulfillment” can mean different things to different people, including contract packaging or kitting. We like to think of fulfillment as that feeling of happiness and satisfaction for the completion of something, like the fulfillment of a promise. We work...

Shark Tank Star Shares Lessons Learned

Versatile Packagers’ Executive Directors Bob Vande Weghe and Rick Shave talk packaging with Ellen McAlister and Kelley Higney, executive leaders from The Bug Bite Thing As a super success story of ABC-TV’s Shark Tank, The Bug Bite Thing Founder and CEO Kelley Higney...

Understanding Co-Packing Pricing

Per Unit Pricing versus Activity-Based Pricing – What’s the Difference? We are getting asked this pricing question more and more. Co-packers who charge on a per-unit basis will aggregate all the costs, often including project set-up and inventory storage and handling...
Five Strategic Locations, One Great Solution

Five Strategic Locations, One Great Solution

Versatile – Tampa, FL – 130,000 sq. ft., SQF Certified, 16 Dock Doors Fastest growing state with a current population of 23 million Access to six major ports 9th fastest growing manufacturing state in the U.S.   South Atlantic – Indianapolis, IN – 128,000 sq....
Six Conference Takeaways

Six Conference Takeaways

From left to right: Paul Statchuk, Nulogy VP of Sales, Julian Bossong, South Atlantic CEO, Pat Grantham, South Atlantic’s Chief Sales Officer, and Jason Tham, Nulogy CEO. The economy will continue to soften. So, consumers will be shopping more at club stores, looking...